Case Study: Equipment Repair/ Machine Shop

I helped BYM Ultrasonics - equipment repair and machine shop, generate more RFQs.

33%

Increase in RFQs.

Through website design, SEO and targeted advertising.

The Problem

Their website was outdated and not designed to effectively convert visitors into RFQs. Despite serving customers nationwide, their online presence was not supporting their ability to consistently generate new inquiries from manufacturers searching for ultrasonic welding repair services and custom parts.

To increase their reach and attract more qualified prospects, they needed a stronger website and a marketing strategy focused on generating RFQs from manufacturers across the country.

The Partnership

BYM Ultrasonics partnered with me to modernize their online presence and create a system for generating consistent RFQs from manufacturing companies nationwide. Their objective was to improve how their services were presented online while attracting more qualified prospects looking for ultrasonic welding machine repair and custom machining services.

The Solution

I implemented a strategy focused on improving their online presence and generating targeted inquiries from manufacturing companies.

Website Design

A redesigned website built to clearly communicate their ultrasonic welding repair and custom machining capabilities while improving conversion rates for RFQs.

SEO

Search engine optimization to improve visibility for key searches related to ultrasonic welding machine repair and custom machining services.

Google Ads

Targeted advertising campaigns focused on manufacturers searching for ultrasonic welding repair and precision machining services.

The Results

As a result of this strategy, the company significantly increased the number of qualified inquiries coming through their website and calls.

Google Ads

  • A consistent system for generating new project opportunities.

  • More inquiries from manufacturing companies nationwide.

  • Increased search visibility for ultrasonic welding repair services.

  • 33% increase in RFQs.